Blockchain Frontier Technology

Impact of Blockchain Enhanced Digital Marketing on Brand Awareness of Solar Panels

2025-05-19T03:50:11+00:00

This research examines the impact of digital marketing and blockchain technology on enhancing brand awareness for solar panel products offered by PT REY, with a special focus on integrating local wisdom. As the renewable energy sector grows rapidly in Indonesia, solar panels have emerged as a promising solution. However, the challenge of low brand awareness remains significant for PT REY. Digital marketing is a crucial strategy to overcome this challenge and expand the company’s reach. In this study, Structural Equation Modeling (SEM) was used to analyze the relationship between digital marketing strategies, local wisdom, and brand awareness. The findings reveal that social media, websites, and visual content, structured strategically, effectively increase brand awareness and introduce solar panels to a wider audience. Additionally, integrating local wisdom into digital marketing campaigns enhances the emotional connection between the brand and its consumers, enriching the REY brand’s value. The results demonstrate that both digital marketing and local wisdom play significant roles in boosting brand awareness, with their combination having a stronger impact than using each element separately. This research offers valuable insights on how combining digital marketing, blockchain, and local wisdom can create a unique brand identity and provide competitive differentiation in the growing renewable energy industry in Indonesia. The findings contribute to promoting sustainable energy solutions while supporting businesses in building stronger brand identities

Optimizing Agricultural Supply Chain Transparency in Indonesia through Blockchain and Smart Contracts

2025-06-19T07:05:36+00:00

This research explores the integration of blockchain technology within Smart Farming 4.0 to improve efficiency, transparency, and sustainability in Indonesia’s agricultural sector. the challenge of transforming traditional agriculture into a modern, data-driven system remains significant, especially for smallholder farmers. By leveraging blockchain, the Internet of Things (IoT), and Artificial Intelligence (AI), In this study, investigates how these technologies can opti- mize supply chains, enhance product traceability, and reduce distribution costs. Employing a mixed-method approach, data were collected through interviews with farmers utilizing blockchain-based systems and surveys targeting milenial farmers. The findings reveal that blockchain significantly improves trace- ability and logistics efficiency, while highlighting key barriers such as low digital literacy and limited access to technology. The results emphasize the importance of government and private sector collaboration in providing incentives, digital literacy training, and infrastructure support. Ultimately, the study offers practical insights into accelerating digital transformation in agriculture and promoting sustainable food systems through technological innovation.

Utilizing the AlphaSign Website to Create Blockchain-Based or Online Digital Signatures

2025-05-21T07:31:35+00:00

Blockchain is a decentralized system that can track and verify document authenticity, but its open nature poses challenges when dealing with confidential documents or those protected by personal data protection laws. The advancement of digital technology has spurred innovations in signature systems, particularly through the use of the AlphaSign website to create blockchain-based digital signatures.This study aims to enhance the security, transparency, and efficiency of signature issuance using blockchain technology, in alignment with the Sustainable Development Goals (SDGs), particularly SDG 9 (Industry, Innovation, and Infrastructure) and SDG 16 (Peace, Justice, and Strong Institutions).The research method involves the development of a web-based system integrated with blockchain to validate digital signatures. By incorporating automatic validation and signature features, AlphaSign addresses the issues of forgery and the loss of conventional signatures.The findings reveal that implementing blockchain in digital signature systems can improve security by up to 90% and expedite the verification process by up to 70% compared to traditional methods. Additionally, AlphaSign contributes to sustainable digital infrastructure by reducing paper usage and supporting e-administration systems. There fore, this research supports the promotion of safe and efficient digital transformation, aligning with sustainable development principles. The integration of blockchain technology in digital signatures offers a scalable, secure, and efficient solution that advances industry innovation and legal transparency, crucial for the achievement of SDGs.

Optimizing Smart Contracts and Blockchain for Sustainable Digital Fashionpreneurship

2025-07-14T07:52:08+00:00

The digital fashion industry is undergoing a major transformation with the integration of technologies such as blockchain and smart contracts, which offer solutions to key challenges such as product authenticity, intellectual property protection, and supply chain efficiency. This research focuses on the application of blockchain technology and smart contracts in digital fashion entrepreneurship, with the aim of increasing transaction efficiency, product security, and business sustainability. Method used in this study is a quantitative approach with a structural model based on Partial Least Squares Structural Equation Modeling (PLS-SEM) to test the influence between smart contract adoption, digital transaction efficiency, product security, and fashionpreneurship sustainability. Data were collected from digital fashion actors involved in the blockchain-based ecosystem. Research result shows that the adoption of smart contracts has a positive effect on transaction efficiency and product security. In addition, blockchain has been shown to increase supply chain transparency that supports the sustainability of digital fashion businesses. Although this technology faces technical challenges such as high transaction speed and costs, solutions such as layer-2 technology can improve blockchain performance. The conclusion blockchain and smart contract technology can be an effective solution in increasing efficiency, security, and sustainability in the digital fashion industry. Although there are technical challenges that need to be overcome, the application of this technology has great potential to create a more environmentally friendly and transparent digital fashion ecosystem.

Decentralized Solutions for Intellectual Property Security Using the InterPlanetary File System

2025-07-31T07:29:32+00:00

In the digital era, protecting intellectual property rights (IPR) presents major challenges due to the vulnerabilities of centralized storage systems, which are susceptible to data breaches, manipulation, and unauthorized access. This study explores the adoption of the InterPlanetary File System (IPFS) as a decentralized alternative for securing IPR, with a focus on user-centric factors that are often neglected in prior research. Specifically, the research examines how five key constructs security, transparency, persistence, ease of use, and cost efficiency influence adoption decisions among non-technical users. A quantitative method was employed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with data collected from 110 digital business students. The findings reveal that all five constructs significantly impact users’ willingness to adopt IPFS. This is supported by strong outer loading values (>0.70), high Average Variance Extracted (AVE >0.50), and high reliability scores (Cronbach’s alpha and composite reliability >0.70). These results validate the proposed adoption model and underscore the importance of behavioral and perceptual considerations in decentralized technology acceptance. Furthermore, the study highlights the relevance of integrating IPFS in academic and SME environments, aligning with Sustainable Development Goals (SDG 4, 9, and 16) by promoting secure, inclusive, and innovative digital infrastructure. Future studies are encouraged to include more diverse demographic groups and address regulatory and interoperability challenges to enhance scalability and adoption.

Blockchain Governance and Teacher Empowerment to Enhance Digital Edupreneurship in the Merdeka Curriculum

2025-06-16T14:48:11+00:00

This study focuses on the implementation of blockchain governance and teacher empowerment in the Merdeka Curriculum to enhance digital entrepreneurship in education. Although digital technology is advancing rapidly, many educators face challenges in integrating technology into their teaching processes. Therefore, the objective of this research is to examine how technology can help improve the quality of education. This study aims to explore several ways in which blockchain governance can enhance educational data management and how teachers can support the development of students' digital businesses within a more flexible curriculum. The research employs a qualitative method by conducting surveys and in-depth interviews with teachers and education administrators in Indonesia. Thematic analysis is used for qualitative data, while descriptive statistics are applied to quantitative data. The results of the study indicate that although the majority of teachers are highly interested in digital technology, they still face difficulties in implementing blockchain governance due to a lack of infrastructure and guidance. However, the Merdeka Curriculum provides teachers with the freedom to innovate in their teaching methods, which opens the door for digital education businesses. According to the discussion, blockchain governance can improve transparency in educational data management. On the other hand, teacher empowerment through technology-based training is crucial to fostering innovation in education. This study offers insights into how the application of technology and teacher empowerment are essential in creating a more innovative and effective educational ecosystem.

Adaptive Workflow Management with Decentralized AI in Blockchain Based Distributed Ledger Systems

2025-06-16T14:46:19+00:00

Blockchain technology has rapidly evolved as a decentralized solution offering high security and transparency; however, several challenges still hinder the effective management of workflows within blockchain based environments. This study aims to develop an adaptive workflow management model that utilizes decentralized artificial intelligence (AI) and distributed ledger technology (DLT) to enhance the performance, security, and flexibility of processes in blockchainn networks. A mixed method approach combining simulation and experimentation on a dedicated blockchain platform was employed. The adaptive workflow model consists of a realtime process monitoring module, a decentralized AI module for adaptive decision making, and a DLT component that ensures data consistency and security. Statistical methods and system performance evaluations were used to analyze the experimental data. Results show that the proposed model can reduce workflow response times by up to 25% and increase the successful execution rate of smart contracts to 98%. Moreover, the integration of decentralized AI optimizes workload distribution across nodes, enabling network scalability improvements of up to 150% without significant performance degradation. The findings demonstrate that the adaptive workflow model combining AI and DLT enhances the flexibility and governance of blockchain networks through AI’s predictive capabilities and DLT’s security. Nevertheless, challenges such as high computational resource demands and technical complexities must be addressed. This research opens opportunities for further development to expand the scope of complex and dynamic blockchain applications and supports their integration with technologies like the Internet of Things (IoT).

Decentralized File Sharing Infrastructure with IPFS for Censorship Resistance in Blockchain Ecosystems

2025-07-01T14:04:58+00:00

Traditional file sharing systems that rely on centralized servers face various challenges. problems such as vulnerability to censorship, blocking, and server failures.This research focuses on the need for file sharing technology that is more secure, censorship-resistant, and does not rely on a single central authority. Challenge the main challenge in developing a new file sharing system is how to overcome the limitations of network scale, slow access speed, and lack of incentives for node providers. Research purposes this is to analyze the role of the InterPlanetary File System (IPFS) in building a censorship-resistant file sharing infrastructure and evaluate its benefits and constraints compared to conventional file sharing systems. Findings from the literature study show that IPFS has advantages in data decentralization, increasing information availability, and strengthening resistance to censorship. Research results also revealed that although IPFS is able to overcome many weaknesses of traditional systems, further development is still needed in terms of network efficiency and user incentives. In conclusion, IPFS has great potential to become the main foundation in a future digital ecosystem that is more open, secure, and free from third-party intervention.

Leveraging IPFS for Secure, Distributed Blockchain Data Infrastructure and Enhanced Security

2025-07-08T08:52:49+00:00

In an increasingly digital world, where centralized storage systems dominate and censorship risks are growing, the InterPlanetary File System (IPFS) has emerged as a promising decentralized data storage solution. This research aims to evaluate the potential and challenges of implementing IPFS, using a descriptive qualitative approach that includes both a comprehensive literature review and technical simulations. The literature review highlights IPFS’s advantages, particularly in areas such as data integrity, resistance to censorship, and efficient content distribution. However, it also identifies key challenges, such as high latency and the dependency on node availability. To further investigate these issues, technical simulations were conducted using a private IPFS network, testing file access latency under different network conditions. The results indicate that the fastest average latency occurs when all nodes are active, at 150 ms, while the highest latency is observed when files are accessed through a public gateway, with an average of 540 ms. These findings demonstrate that IPFS has substantial potential to create a more open, decentralized digital ecosystem that resists centralized control. However, for large-scale adoption to be feasible, significant improvements in infrastructure, particularly node availability and latency management, are required to fully support IPFS’s widespread implementation.

Enhancing Service Quality and Student Loyalty in Higher Education Using Blockchain Technology

2025-07-14T07:39:11+00:00

In the increasingly digital era demanding transparency, blockchain emerges as a technology with significant potential to support higher education services. This system offers security, efficiency, and decentralization in managing academic data and certifications. This study aims to examine the role of blockchain in improving service quality and student loyalty. Data were collected through interviews and FGDs with participants from students, faculty, and administrative staff relevant to the technology's implementation in their institutions. The findings show positive acceptance of blockchain, especially in terms of transparency and service speed. Participants also suggested digital incentives through a token system as a way to encourage active student engagement. However, challenges such as infrastructure, technological literacy, and regulations remain major obstacles. These results reinforce that blockchain can improve service quality and create loyalty based on a fair and measurable system.