Analysis of New Business Opportunities from Online Informal Education Mediamorphosis Through Digital Platforms

Authors

  • Cicilia Sriliasta Bangun Esa Unggul University
  • Suryari Purnama Esa Unggul University
  • Aropria Saulina Panjaitan Esa Unggul University

DOI:

https://doi.org/10.33050/itee.v1i1.184

Keywords:

Media Convergence, Informal Digital Education, Mediamorphosis, CMC

Abstract

The existence of digital and online-based technologies has aided in societal upheaval. This also altered the dynamics of the education industry, allowing it to influence the growth of digitalization, which became a watershed moment in the Industrial Revolution. 4.0. Because today's learning material is relatively accessible to get through Video On Demand on the internet, the presence of formal education is beginning to gain popularity. Although, with the advent of the virtual learning paradigm, more and more institutions are providing informal education. Take advantage of this chance to give informal education for new business prospects. The researchers discovered, using Mediamorfosis Theory, that the convergence of informal education has modified the pattern of learning that is connected to technical skill for audiences who have a high level of education.

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Published

2022-11-28

How to Cite

Cicilia Sriliasta Bangun, Suryari Purnama, & Aropria Saulina Panjaitan. (2022). Analysis of New Business Opportunities from Online Informal Education Mediamorphosis Through Digital Platforms. International Transactions on Education Technology (ITEE), 1(1), 42–52. https://doi.org/10.33050/itee.v1i1.184