SANTOSO, Nuke Puji Lestari; MARDIANA, Mardiana; NURMALA, Risma; BIRGITHRI, Andzelika; AISYAH, Euis Siti Nur. Optimizing the SOR Method for Purchasing Decisions of Fashion Startupreneur on the Shopee Live Feature. Startupreneur Business Digital (SABDA Journal), [S. l.], v. 5, n. 2, p. 119–130, 2026. DOI: 10.33050/sabda.v5i2.1121. Disponível em: https://journal.pandawan.id/sabda/article/view/1121. Acesso em: 7 aug. 2026.