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Lean Canvas and the Business Model Canvas Model in Startup Piecework
Corresponding Author(s) : Nurlaela Razabillah
Startupreneur Business Digital (SABDA Journal),
Vol. 2 No. 1 (2023): Startupreneur Business Digital (SABDA)
Abstract
A newcomer in the social media industry, Piecework is dedicated to assisting small businesses in growing their operations in the age of globalization. Having the appropriate business model for a simple explanation of a company's business idea is essential when creating a startup. The Business Model Canvas was a business model that startups utilized frequently at first, but following the creation of the Lean Canvas, they were interested in using it for company development. The purpose of the comparison between the Business Model Canvas and Lean Canvas in the Piecework startup is to enhance the startup development strategy, gain a stronger market position, and gain a deeper understanding of the business framework based on both business models. To validate the concerns encountered, ten informants were interviewed using a qualitative methodology. Lean Canvas is thought to be more suitable for usage by Piecework because using Lean Canvas, Piecework may build services that are more suitable for customers, according to the comparison of the Business Model Canvas and Lean Canvas business models.
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- S. Watini, H. Latifah, D. Rudianto, and N. A. Santoso, “Adaptation of Digital Marketing of Coffee MSME Products to Digital Transformation in the Era of the Covid-19 Pandemic,” Startupreneur Bisnis Digital, vol. 1, no. 1 April, pp. 23–32, 2022.
- A. Ashfihani, “Peran pimpinan FEBI dalam meningkatkan motivasi berwirausaha bagi mahasiswa program studi ekonomi syariah UIN Sunan Ampel Surabaya.” UIN Sunan Ampel Surabaya, 2018.
- A. DHEA, “PENGELOLAAN PLATFORM COOPERATIVE DALAM PENGEMBANGAN BISNIS STARTUP PERSPEKTIF EKONOMI ISLAM (Studi Kasus InnoCircle Purwokerto).” UIN Prof KH Saifuddin Zuhri, 2022.
- T. F. Christian, “Strategi Mencapai Kinerja Bisnis Pada Perusahaan Rintisan (Start-up) Melalui Konsep ‘Soft’ Total Quality Management,” 2019.
- A. I. Pratiwi, “‘Startup’: Bisnis Kuliner Rintisan di Masa Pandemi Covid-19,” Emik, vol. 4, no. 1, pp. 1–18, 2021.
- A. Adrianto and R. Hidayat, “Pengguna Bisnis Start up di Indonesia,” in Prosiding Seminar Nasional Sosial, Humaniora, dan Teknologi, 2022, pp. 858–861.
- T. Rambey, A. N. Hasibuan, B. Prakoso, and A. Y. Astuti, “STRATEGI MANAJEMEN PERUBAHAN HIPMIKINDO DALAM MEMBANGUN SUMBERDAYA TECHNOPRENEUR DENGAN MENDIRIKAN ENTREPRENEUR CENTRES,” Jurnal Bisnis, Logistik Dan Supply Chain (BLOGCHAIN), vol. 1, no. 2, pp. 51–59, 2021.
- B. A. B. II, “PENGEMBANGAN MODEL BAHAN PEMBELAJARAN TEKNOPRENEURSHIP”.
- M. Simanjuntak et al., Perancangan Model Bisnis Pariwisata. Yayasan Kita Menulis, 2022.
- S. Suharto, “Implementasi Lean Canvas Sebagai Upaya Meningkatkan Skill Enterpreneurship Mahasiswa Di Perguruan Tinggi,” Jurnal Nusantara Aplikasi Manajemen Bisnis, vol. 7, no. 1, pp. 149–161, 2022.
- N. S. Achmadi and R. Veronika, “Strategi Pemasaran Benteng Fort Rotterdam sebagai Green Tourism Berbasis Kearifan Lokal di Makassar,” Strategic: Jurnal Pendidikan Manajemen Bisnis, vol. 19, no. 2, 2019.
- T. Wediawati and E. F. Rahmayani, “Implementasi Lean Canvas Pada Startup Dalam Menghadapi Persaingan Bisnis Barbershop,” Jurnal Manajemen Bisnis, vol. 18, no. 1, pp. 108–118, 2021.
- D. R. Hazzelia and D. Purnomo, “Strategi Pengembangan Produk pada Startup Trafeeka Coffee dengan Penambahan Rempah sebagai Variasi Rasa,” Jurnal Ekonomi Pertanian dan Agribisnis, vol. 5, no. 2, pp. 442–456, 2021.
- I. Setyawan, D. U. Daihani, and I. Kisowo, “Pengembangan model bisnis umkm via laundry and shop dengan pendekatan design thinking pada masa pandemi covid-19,” Jurnal Teknik Industri, vol. 12, no. 3, pp. 247–257, 2022.
- S. Mudjijah and Y. Setyarko, “PELATIHAN DAN PRAKTIK BISNIS BERBASIS PELESTARIAN LINGKUNGAN HIDUP DI SMA NEGERI 9 KOTA TANGERANG,” in Seminar Nasional Pengabdian Kepada Masyarakat (PKM), 2018, vol. 1, no. 1, pp. 973–989.
- F. Andrian, “PERANCANGAN PUSAT INKUBASI DAN AKSELERASI STARTUP DI BSD CITY, KABUPATEN TANGERANG.” Institut Teknologi Indonesia, 2021.
- R. Tazkiyyaturrohmah, “Tren model bisnis kolaborasi antar perusahaan startup perspektif bisnis islam,” Jurnal Penelitian Islam, vol. 14, no. 2, pp. 1–15, 2020.
- F. Halim, “Digital-Based Incubator Framework Modelling for University,” International Journal of E-Entrepreneurship and Innovation (IJEEI), vol. 10, no. 1, pp. 14–27, 2020.
- Y. Arip and M. F. Wajdi, “Efektivitas Model Pembelajaran Berbasis Student Enterprise Dalam Rangka Meningkatkan Kompetensi Wirausaha Mahasiswa Di Universitas Muhammadiyah Ponorogo.” UNIVERSITAS MUHAMMADIYAH SURAKARTA, 2019.
- U. Rahardja, F. Andriyani, and T. Triyono, “Model Scheduling Optimization Workforce Management Marketing,” APTISI Transactions on Management (ATM), vol. 4, no. 2, pp. 92–100, 2020.
- S. Y. Perdana, I. I. Suryana, and Y. Perdana, “Bisnis Digital (Cara Mudah Bisnis di Era Industri 4.0),” Salemba Empat, Jakarta, 2020.
- K. B. Rii, P. Edastama, and N. F. Nabilah, “Study on Innovation Capability of College Students Based on Extenics and Theory of Creativity,” Startupreneur Bisnis Digital (SABDA Journal), vol. 1, no. 2, pp. 134–142, 2022.
- U. Rahardja, Q. Aini, F. Budiarty, M. Yusup, and A. Alwiyah, “Socio-economic impact of Blockchain utilization on Digital certificates,” Aptisi Transactions on Management (ATM), vol. 5, no. 2, pp. 106–111, 2021.
- F. Septiyana, M. S. Shihab, H. Kusumah, and D. Apriliasari, “Analysis of the Effect of Product Quality, Price Perception and Social Value on Purchase Decisions for Lampung Tapis Fabrics,” APTISI Transactions on Management (ATM), vol. 7, no. 1, pp. 54–59, 2023.
- I. Hidayat and P. O. Sutria, “The Influence of Determined Tax Load, Tax Planning, and Profitability in Profit Management in The Company Manufacturing The Mining Sector, The Coal Sub Sector Listed on The Indonesia Stock Exchange Year,” APTISI Transactions on Management (ATM), vol. 7, no. 1, pp. 79–85, 2023.
- U. Rahardja, “Using Case Based Reasoning, in the Student Graduation Prediction System (CBR),” ADI Journal on Recent Innovation, vol. 4, no. 1, pp. 56–65, 2022.
- U. Rahardja, E. P. Harahap, and D. I. Pratiwi, “Pemanfaatan RinfoSheet Sebagai Media Informasi Laporan Penjualan Barang pada Raharja Internet Cafe,” Jurnal Ilmiah Teknologi Informasi Asia, vol. 12, no. 1, pp. 65–74, 2018.
- U. Rahardja, K. Tiara, and L. S. Wulandari, “Penerapan Web Alumni Sebagai Penunjang Media Informasi Pada Perguruan Tinggi Raharja,” SEMNASTEKNOMEDIA ONLINE, vol. 4, no. 1, pp. 4–11, 2016.
- U. Raharja, N. Lutfiani, and W. S. Wardana, “Penjadwalan Agenda Pelaksanaan Tridharma Perguruan Tinggi Secara Online Menggunakan Google Calendar,” Jurnal Teknoinfo, vol. 12, no. 2, pp. 66–71, 2018.
- Q. Aini, U. Rahardja, and T. Hariguna, “The antecedent of perceived value to determine of student continuance intention and student participate adoption of ilearning,” Procedia Comput Sci, vol. 161, pp. 242–249, 2019.
References
S. Watini, H. Latifah, D. Rudianto, and N. A. Santoso, “Adaptation of Digital Marketing of Coffee MSME Products to Digital Transformation in the Era of the Covid-19 Pandemic,” Startupreneur Bisnis Digital, vol. 1, no. 1 April, pp. 23–32, 2022.
A. Ashfihani, “Peran pimpinan FEBI dalam meningkatkan motivasi berwirausaha bagi mahasiswa program studi ekonomi syariah UIN Sunan Ampel Surabaya.” UIN Sunan Ampel Surabaya, 2018.
A. DHEA, “PENGELOLAAN PLATFORM COOPERATIVE DALAM PENGEMBANGAN BISNIS STARTUP PERSPEKTIF EKONOMI ISLAM (Studi Kasus InnoCircle Purwokerto).” UIN Prof KH Saifuddin Zuhri, 2022.
T. F. Christian, “Strategi Mencapai Kinerja Bisnis Pada Perusahaan Rintisan (Start-up) Melalui Konsep ‘Soft’ Total Quality Management,” 2019.
A. I. Pratiwi, “‘Startup’: Bisnis Kuliner Rintisan di Masa Pandemi Covid-19,” Emik, vol. 4, no. 1, pp. 1–18, 2021.
A. Adrianto and R. Hidayat, “Pengguna Bisnis Start up di Indonesia,” in Prosiding Seminar Nasional Sosial, Humaniora, dan Teknologi, 2022, pp. 858–861.
T. Rambey, A. N. Hasibuan, B. Prakoso, and A. Y. Astuti, “STRATEGI MANAJEMEN PERUBAHAN HIPMIKINDO DALAM MEMBANGUN SUMBERDAYA TECHNOPRENEUR DENGAN MENDIRIKAN ENTREPRENEUR CENTRES,” Jurnal Bisnis, Logistik Dan Supply Chain (BLOGCHAIN), vol. 1, no. 2, pp. 51–59, 2021.
B. A. B. II, “PENGEMBANGAN MODEL BAHAN PEMBELAJARAN TEKNOPRENEURSHIP”.
M. Simanjuntak et al., Perancangan Model Bisnis Pariwisata. Yayasan Kita Menulis, 2022.
S. Suharto, “Implementasi Lean Canvas Sebagai Upaya Meningkatkan Skill Enterpreneurship Mahasiswa Di Perguruan Tinggi,” Jurnal Nusantara Aplikasi Manajemen Bisnis, vol. 7, no. 1, pp. 149–161, 2022.
N. S. Achmadi and R. Veronika, “Strategi Pemasaran Benteng Fort Rotterdam sebagai Green Tourism Berbasis Kearifan Lokal di Makassar,” Strategic: Jurnal Pendidikan Manajemen Bisnis, vol. 19, no. 2, 2019.
T. Wediawati and E. F. Rahmayani, “Implementasi Lean Canvas Pada Startup Dalam Menghadapi Persaingan Bisnis Barbershop,” Jurnal Manajemen Bisnis, vol. 18, no. 1, pp. 108–118, 2021.
D. R. Hazzelia and D. Purnomo, “Strategi Pengembangan Produk pada Startup Trafeeka Coffee dengan Penambahan Rempah sebagai Variasi Rasa,” Jurnal Ekonomi Pertanian dan Agribisnis, vol. 5, no. 2, pp. 442–456, 2021.
I. Setyawan, D. U. Daihani, and I. Kisowo, “Pengembangan model bisnis umkm via laundry and shop dengan pendekatan design thinking pada masa pandemi covid-19,” Jurnal Teknik Industri, vol. 12, no. 3, pp. 247–257, 2022.
S. Mudjijah and Y. Setyarko, “PELATIHAN DAN PRAKTIK BISNIS BERBASIS PELESTARIAN LINGKUNGAN HIDUP DI SMA NEGERI 9 KOTA TANGERANG,” in Seminar Nasional Pengabdian Kepada Masyarakat (PKM), 2018, vol. 1, no. 1, pp. 973–989.
F. Andrian, “PERANCANGAN PUSAT INKUBASI DAN AKSELERASI STARTUP DI BSD CITY, KABUPATEN TANGERANG.” Institut Teknologi Indonesia, 2021.
R. Tazkiyyaturrohmah, “Tren model bisnis kolaborasi antar perusahaan startup perspektif bisnis islam,” Jurnal Penelitian Islam, vol. 14, no. 2, pp. 1–15, 2020.
F. Halim, “Digital-Based Incubator Framework Modelling for University,” International Journal of E-Entrepreneurship and Innovation (IJEEI), vol. 10, no. 1, pp. 14–27, 2020.
Y. Arip and M. F. Wajdi, “Efektivitas Model Pembelajaran Berbasis Student Enterprise Dalam Rangka Meningkatkan Kompetensi Wirausaha Mahasiswa Di Universitas Muhammadiyah Ponorogo.” UNIVERSITAS MUHAMMADIYAH SURAKARTA, 2019.
U. Rahardja, F. Andriyani, and T. Triyono, “Model Scheduling Optimization Workforce Management Marketing,” APTISI Transactions on Management (ATM), vol. 4, no. 2, pp. 92–100, 2020.
S. Y. Perdana, I. I. Suryana, and Y. Perdana, “Bisnis Digital (Cara Mudah Bisnis di Era Industri 4.0),” Salemba Empat, Jakarta, 2020.
K. B. Rii, P. Edastama, and N. F. Nabilah, “Study on Innovation Capability of College Students Based on Extenics and Theory of Creativity,” Startupreneur Bisnis Digital (SABDA Journal), vol. 1, no. 2, pp. 134–142, 2022.
U. Rahardja, Q. Aini, F. Budiarty, M. Yusup, and A. Alwiyah, “Socio-economic impact of Blockchain utilization on Digital certificates,” Aptisi Transactions on Management (ATM), vol. 5, no. 2, pp. 106–111, 2021.
F. Septiyana, M. S. Shihab, H. Kusumah, and D. Apriliasari, “Analysis of the Effect of Product Quality, Price Perception and Social Value on Purchase Decisions for Lampung Tapis Fabrics,” APTISI Transactions on Management (ATM), vol. 7, no. 1, pp. 54–59, 2023.
I. Hidayat and P. O. Sutria, “The Influence of Determined Tax Load, Tax Planning, and Profitability in Profit Management in The Company Manufacturing The Mining Sector, The Coal Sub Sector Listed on The Indonesia Stock Exchange Year,” APTISI Transactions on Management (ATM), vol. 7, no. 1, pp. 79–85, 2023.
U. Rahardja, “Using Case Based Reasoning, in the Student Graduation Prediction System (CBR),” ADI Journal on Recent Innovation, vol. 4, no. 1, pp. 56–65, 2022.
U. Rahardja, E. P. Harahap, and D. I. Pratiwi, “Pemanfaatan RinfoSheet Sebagai Media Informasi Laporan Penjualan Barang pada Raharja Internet Cafe,” Jurnal Ilmiah Teknologi Informasi Asia, vol. 12, no. 1, pp. 65–74, 2018.
U. Rahardja, K. Tiara, and L. S. Wulandari, “Penerapan Web Alumni Sebagai Penunjang Media Informasi Pada Perguruan Tinggi Raharja,” SEMNASTEKNOMEDIA ONLINE, vol. 4, no. 1, pp. 4–11, 2016.
U. Raharja, N. Lutfiani, and W. S. Wardana, “Penjadwalan Agenda Pelaksanaan Tridharma Perguruan Tinggi Secara Online Menggunakan Google Calendar,” Jurnal Teknoinfo, vol. 12, no. 2, pp. 66–71, 2018.
Q. Aini, U. Rahardja, and T. Hariguna, “The antecedent of perceived value to determine of student continuance intention and student participate adoption of ilearning,” Procedia Comput Sci, vol. 161, pp. 242–249, 2019.