Implementasi Ajaran Islam dalam Praktik Bisnis Etis pada Usaha Mikro dan Menengah Muslim
Implementation of Islamic Teachings in Ethical Business Practices in Muslim Micro and Medium Enterprises
DOI:
https://doi.org/10.34306/alwaarits.v2i1.761Keywords:
Islamic ethics, Muslim MSMEs, ethical business, honesty, social responsibilityAbstract
The application of Islamic ethical values in business practices has become a key focus for Muslim SMEs to face competition and maintain consumer trust. Values such as honesty, justice, transparency, and social responsibility serve as ethical foundations that strengthen the relationship between business actors, consumers, and society. This study aims to explore the extent to which Islamic teachings are applied in ethical business practices in Muslim SMEs and understand their impact on business sustainability and growth. Using a qualitative approach, data were collected through in-depth interviews, field observations, and semi-structured questionnaires. Thematic analysis was used to identify patterns in the application of Islamic ethics in SME business activities. The results show that the majority of Muslim SMEs have a high commitment to applying Islamic values, which positively impacts customer loyalty and business reputation. However, they also face operational challenges such as limited capital and market competition, which affect the consistency of ethical application. The study concludes that Islamic business ethics not only benefit the reputation and sustainability of businesses but also have the potential to enhance the competitiveness of SMEs in a competitive market. Practical recommendations are proposed for SMEs, government, and supporting organizations to strengthen the application of Islamic values in business to promote more sustainable economic growth.
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