Optimizing Online Business Security with Blockchain Technology
Corresponding Author(s) : Nyree Ani
Startupreneur Business Digital (SABDA Journal),
Vol. 3 No. 1 (2024): Startupreneur Business Digital (SABDA)
Abstract
This research discusses the implementation of blockchain technology to improve online business security. The main problem facing online businesses today is their vulnerability to security attacks such as data theft and information leaks. The aim of this research is to optimize online business security by utilizing the advantages of blockchain technology in providing data security, integrity, and transparency. This research method includes a literature review to understand existing online business security frameworks and analysis of possible weaknesses. Next, we designed and implemented a blockchain-based solution to mitigate the identified security risks. Data collection is carried out through security attack simulations and reliability testing of the proposed system. The research results show that the application of blockchain technology significantly increases the security of online businesses, reduces the risk of data theft, and provides a high level of transparency. The conclusions of this research support the view that blockchain can be an effective solution to overcome security problems in the context of online business. This research makes a significant contribution to understanding and applying blockchain technology as an innovative security solution in the context of online business.
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- M. Marfuin and R. Robin, “Strategi Bisnis Digital dan Kinerja Perusahaan Pada Usaha Mikro Kecil dan Menengah (UMKM),” in CoMBInES-Conference on Management, Business, Innovation, Education and Social Sciences, 2021, pp. 425–436.
- D. R. Rochmawati, H. Hatimatunnisani, and M. Veranita, “Mengembangkan Strategi Bisnis di Era Transformasi Digital,” Coopetition: Jurnal Ilmiah Manajemen, vol. 14, no. 1, pp. 101–108, 2023.
- A. W. Astuti, S. Sayudin, and A. Muharam, “Perkembangan Bisnis Di Era Digital,” Jurnal Multidisiplin Indonesia, vol. 2, no. 9, pp. 2787–2792, 2023.
- S. Riptiono, “LITERASI BISNIS DIGITAL UNTUK MENINGKATKAN KINERJA PEMASARAN UMKM,” Pengabdian Kepada Masyarakat Indonesia SEAN (ABDIMAS SEAN), vol. 1, no. 02, pp. 30–33, 2023.
- M. Pagani and C. Pardo, “The impact of digital technology on relationships in a business network,” Industrial Marketing Management, vol. 67, pp. 185–192, 2017.
- C. Kahre, D. Hoffmann, and F. Ahlemann, “Beyond business-IT alignment-digital business strategies as a paradigmatic shift: a review and research agenda,” 2017.
- W. Dou and D. C. Chou, “A structural analysis of business-to-business digital markets,” Industrial marketing management, vol. 31, no. 2, pp. 165–176, 2002.
- A. Bharadwaj, O. A. El Sawy, P. A. Pavlou, and N. v Venkatraman, “Digital business strategy: toward a next generation of insights,” MIS quarterly, pp. 471–482, 2013.
- G. Holliman and J. Rowley, “Business to business digital content marketing: marketers’ perceptions of best practice,” Journal of research in interactive marketing, vol. 8, no. 4, pp. 269–293, 2014.
- M. Pagani, “Digital business strategy and value creation: Framing the dynamic cycle of control points,” Mis Quarterly, pp. 617–632, 2013.
- S. Berghaus and A. Back, “Stages in digital business transformation: Results of an empirical maturity study,” 2016.
- P. Keen and R. Williams, “Value architectures for digital business: beyond the business model,” MIS quarterly, vol. 37, no. 2, pp. 643–647, 2013.
- D. Lucking-Reiley and D. F. Spulber, “Business-to-business electronic commerce,” Journal of Economic Perspectives, vol. 15, no. 1, pp. 55–68, 2001.
- K. Lenkenhoff, U. Wilkens, M. Zheng, T. Süße, B. Kuhlenkötter, and X. Ming, “Key challenges of digital business ecosystem development and how to cope with them,” Procedia CIRP, vol. 73, pp. 167–172, 2018.
- R. Grewal, J. M. Comer, and R. Mehta, “An investigation into the antecedents of organizational participation in business-to-business electronic markets,” J Mark, vol. 65, no. 3, pp. 17–33, 2001.
- C.-A. Schumann and C. Tittmann, “Digital business transformation in the context of knowledge management,” in European Conference on Knowledge Management, Academic Conferences International Limited, 2015, p. 671.
- E. Ansong and R. Boateng, “Surviving in the digital era–business models of digital enterprises in a developing economy,” Digital Policy, Regulation and Governance, vol. 21, no. 2, pp. 164–178, 2019.
- B. Effendi, “Pengawasan Dan Penegakan Hukum Terhadap Bisnis Digital (E-Commerce) Oleh Komisi Pengawas Persaingan Usaha (KPPU) Dalam Praktek Persaingan Usaha Tidak Sehat,” Syiah Kuala Law Journal, vol. 4, no. 1, pp. 21–32, 2020.
- I. Fahmi, R. Fachruddin, and V. Silvia, “Analisis E-Business pada Keputusan Kewirausahaan Bisnis Digital (Sebuah Kajian Literatur Studi),” in prosiding seminar nasional kewirausahaan, 2019, pp. 71–75.
- A. Di Vaio, R. Palladino, A. Pezzi, and D. E. Kalisz, “The role of digital innovation in knowledge management systems: A systematic literature review,” J Bus Res, vol. 123, pp. 220–231, 2021.
- M. R. Anwar, M. Yusup, S. Millah, and S. Purnama, “Startupreneur Bisnis Digital (SABDA)”.
- R. Bhandari and M. V. A. Sin, “Optimizing digital marketing in hospitality industries,” Startupreneur Bisnis Digital (SABDA Journal), vol. 2, no. 1, 2023.
- A. Asmolov and A. Ledentsov, “Impact on Educational Effectiveness Using Digital Gamification,” Startupreneur Bisnis Digital (SABDA Journal), vol. 2, no. 1, pp. 98–105, 2023.
- D. S. Wuisan and T. Handra, “Maximizing Online Marketing Strategy with Digital Advertising,” Startupreneur Bisnis Digital (SABDA Journal), vol. 2, no. 1, pp. 22–30, 2023.
- J. Zanubiya, L. Meria, and M. A. D. Juliansah, “Increasing Consumers with Satisfaction Application based Digital Marketing Strategies,” Startupreneur Bisnis Digital (SABDA Journal), vol. 2, no. 1, pp. 12–21, 2023.
- S. Watini, “Development of Java Hands Startup Business Idea Model by Lean Startup Approach,” Startupreneur Bisnis Digital (SABDA Journal), vol. 2, no. 1, pp. 43–50, 2023.
- M. Annas and V. Meilinda, “A Review of Indonesian Business Start-Up Incubator Models,” Startupreneur Bisnis Digital (SABDA Journal), vol. 2, no. 1, pp. 86–97, 2023.
- N. Razabillah, S. R. P. Junaedi, O. P. M. Daeli, and N. S. Arasid, “Lean Canvas and the Business Model Canvas Model in Startup Piecework,” Startupreneur Bisnis Digital (SABDA Journal), vol. 2, no. 1, pp. 72–85, 2023.
- A. S. Bist, “The Importance of Building a Digital Business Startup in College,” Startupreneur Bisnis Digital (SABDA Journal), vol. 2, no. 1, pp. 31–42, 2023.
- M. R. Anwar, M. Yusup, S. Millah, and S. Purnama, “The Role of Business Incubators in Developing Local Digital Startups in Indonesia,” Startupreneur Bisnis Digital, vol. 1, no. 1 April, pp. 1–10, 2022.
References
M. Marfuin and R. Robin, “Strategi Bisnis Digital dan Kinerja Perusahaan Pada Usaha Mikro Kecil dan Menengah (UMKM),” in CoMBInES-Conference on Management, Business, Innovation, Education and Social Sciences, 2021, pp. 425–436.
D. R. Rochmawati, H. Hatimatunnisani, and M. Veranita, “Mengembangkan Strategi Bisnis di Era Transformasi Digital,” Coopetition: Jurnal Ilmiah Manajemen, vol. 14, no. 1, pp. 101–108, 2023.
A. W. Astuti, S. Sayudin, and A. Muharam, “Perkembangan Bisnis Di Era Digital,” Jurnal Multidisiplin Indonesia, vol. 2, no. 9, pp. 2787–2792, 2023.
S. Riptiono, “LITERASI BISNIS DIGITAL UNTUK MENINGKATKAN KINERJA PEMASARAN UMKM,” Pengabdian Kepada Masyarakat Indonesia SEAN (ABDIMAS SEAN), vol. 1, no. 02, pp. 30–33, 2023.
M. Pagani and C. Pardo, “The impact of digital technology on relationships in a business network,” Industrial Marketing Management, vol. 67, pp. 185–192, 2017.
C. Kahre, D. Hoffmann, and F. Ahlemann, “Beyond business-IT alignment-digital business strategies as a paradigmatic shift: a review and research agenda,” 2017.
W. Dou and D. C. Chou, “A structural analysis of business-to-business digital markets,” Industrial marketing management, vol. 31, no. 2, pp. 165–176, 2002.
A. Bharadwaj, O. A. El Sawy, P. A. Pavlou, and N. v Venkatraman, “Digital business strategy: toward a next generation of insights,” MIS quarterly, pp. 471–482, 2013.
G. Holliman and J. Rowley, “Business to business digital content marketing: marketers’ perceptions of best practice,” Journal of research in interactive marketing, vol. 8, no. 4, pp. 269–293, 2014.
M. Pagani, “Digital business strategy and value creation: Framing the dynamic cycle of control points,” Mis Quarterly, pp. 617–632, 2013.
S. Berghaus and A. Back, “Stages in digital business transformation: Results of an empirical maturity study,” 2016.
P. Keen and R. Williams, “Value architectures for digital business: beyond the business model,” MIS quarterly, vol. 37, no. 2, pp. 643–647, 2013.
D. Lucking-Reiley and D. F. Spulber, “Business-to-business electronic commerce,” Journal of Economic Perspectives, vol. 15, no. 1, pp. 55–68, 2001.
K. Lenkenhoff, U. Wilkens, M. Zheng, T. Süße, B. Kuhlenkötter, and X. Ming, “Key challenges of digital business ecosystem development and how to cope with them,” Procedia CIRP, vol. 73, pp. 167–172, 2018.
R. Grewal, J. M. Comer, and R. Mehta, “An investigation into the antecedents of organizational participation in business-to-business electronic markets,” J Mark, vol. 65, no. 3, pp. 17–33, 2001.
C.-A. Schumann and C. Tittmann, “Digital business transformation in the context of knowledge management,” in European Conference on Knowledge Management, Academic Conferences International Limited, 2015, p. 671.
E. Ansong and R. Boateng, “Surviving in the digital era–business models of digital enterprises in a developing economy,” Digital Policy, Regulation and Governance, vol. 21, no. 2, pp. 164–178, 2019.
B. Effendi, “Pengawasan Dan Penegakan Hukum Terhadap Bisnis Digital (E-Commerce) Oleh Komisi Pengawas Persaingan Usaha (KPPU) Dalam Praktek Persaingan Usaha Tidak Sehat,” Syiah Kuala Law Journal, vol. 4, no. 1, pp. 21–32, 2020.
I. Fahmi, R. Fachruddin, and V. Silvia, “Analisis E-Business pada Keputusan Kewirausahaan Bisnis Digital (Sebuah Kajian Literatur Studi),” in prosiding seminar nasional kewirausahaan, 2019, pp. 71–75.
A. Di Vaio, R. Palladino, A. Pezzi, and D. E. Kalisz, “The role of digital innovation in knowledge management systems: A systematic literature review,” J Bus Res, vol. 123, pp. 220–231, 2021.
M. R. Anwar, M. Yusup, S. Millah, and S. Purnama, “Startupreneur Bisnis Digital (SABDA)”.
R. Bhandari and M. V. A. Sin, “Optimizing digital marketing in hospitality industries,” Startupreneur Bisnis Digital (SABDA Journal), vol. 2, no. 1, 2023.
A. Asmolov and A. Ledentsov, “Impact on Educational Effectiveness Using Digital Gamification,” Startupreneur Bisnis Digital (SABDA Journal), vol. 2, no. 1, pp. 98–105, 2023.
D. S. Wuisan and T. Handra, “Maximizing Online Marketing Strategy with Digital Advertising,” Startupreneur Bisnis Digital (SABDA Journal), vol. 2, no. 1, pp. 22–30, 2023.
J. Zanubiya, L. Meria, and M. A. D. Juliansah, “Increasing Consumers with Satisfaction Application based Digital Marketing Strategies,” Startupreneur Bisnis Digital (SABDA Journal), vol. 2, no. 1, pp. 12–21, 2023.
S. Watini, “Development of Java Hands Startup Business Idea Model by Lean Startup Approach,” Startupreneur Bisnis Digital (SABDA Journal), vol. 2, no. 1, pp. 43–50, 2023.
M. Annas and V. Meilinda, “A Review of Indonesian Business Start-Up Incubator Models,” Startupreneur Bisnis Digital (SABDA Journal), vol. 2, no. 1, pp. 86–97, 2023.
N. Razabillah, S. R. P. Junaedi, O. P. M. Daeli, and N. S. Arasid, “Lean Canvas and the Business Model Canvas Model in Startup Piecework,” Startupreneur Bisnis Digital (SABDA Journal), vol. 2, no. 1, pp. 72–85, 2023.
A. S. Bist, “The Importance of Building a Digital Business Startup in College,” Startupreneur Bisnis Digital (SABDA Journal), vol. 2, no. 1, pp. 31–42, 2023.
M. R. Anwar, M. Yusup, S. Millah, and S. Purnama, “The Role of Business Incubators in Developing Local Digital Startups in Indonesia,” Startupreneur Bisnis Digital, vol. 1, no. 1 April, pp. 1–10, 2022.